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We have an exciting opportunity for a Content Marketing Specialist role in a London-based international online gaming company. The content marketing specialist will assist the Digital Content Manager with continual brand marketing. This position requires a highly creative individual with the necessary skills.

Job Requirements:

-Copywriting Ability.
-Marketing communications with a strong aesthetic sense.
-Can also work on photo editing for quick results.
-Multitasking, time management, and the ability to get things done.
-Copywriting samples are required, as is a portfolio of published articles.
-The ability to creatively and informatively describe product features.
-Native speaker of English and creative writing.
-Knowledge of business social media (Meta, Instagram, and YouTube). Twitter is a bonus).
working knowledge of email marketing platforms like Sendgrid, Klayvio, and Emarsys.
-Basic understanding of SEO and tools for keyword research (e.g. Keyword Planner).
-Excellent time management abilities.
-Self-starter who can take the initiative.
-Capable of learning and adapting quickly in a start-up environment.
-Eligible to work in the United Kingdom (No visa sponsorship).
-Curious about working in the mobile gaming industry and a fan of games.
-Educated to a bachelor's degree level or higher.
-Native English oral and written command is required; fluency in Spanish, Portuguese, or Japanese is an asset.
-Responsible, good at working in a team, quick to adjust to new situations, and eager to continuously improve.

Job Responsibilities:

-Assisting the Digital Content Manager and collaborating with in-house developers in implementing content strategy by delivering high-quality creatives and copy for in-app campaigns, social networking sites, email marketing, blogs, and landing pages.
-Analyze, report, and deliver actionable campaign and communication channel optimization.
-Filter and segment data and contacts to deliver the most relevant content.
-Provide A/B Testing campaigns to continue optimizing content for audience interests.
-Improving online brand exposure through on-site SEO and keyword research.
-Create English brand creatives for social media using EDM templates that can be used globally. Come up with fresh ideas and keep up with the latest trends, like IG Reels.
-Working closely with different stakeholders to plan and carry out digital campaigns using a systematic workflow and SOP. Marketing, design, sales, merchandise operation, legal, and customer service teams are all encompassed.
-Working to strict deadlines and KPIs established by the Marketing Director.

Referrals

If you know anyone who may be suitable for the above role, feel free to get in contact with the Mandarin Recruitment team. We will ensure a healthy referral bonus.

About Us

Mandarin Recruitment is a service that helps UK and China businesses & organization's find and source high-quality Mandarin-speaking professionals. We have unparalleled and exclusive channels to the Chinese speaking market, allowing us to be the leading organisation for specialist Mandarin recruitment.