To Apply https://mandarinrecruitment.com/jobs/29186 

WeChat ID: ChineseJobsUK | Follow the account for more job information

The company

This is a fast-growing technology firm and its looking for a Marketing Specialist help with its China Strategy. The company has become the industry leader in 3 years. By joining the company, you will be joining the dynamic and friendly team which helps you acheive your full potential.

The Role

• Plan, execute, manage and analyze user acquisition campaigns across online & offline channels (social media, search engines, newsletters) to achieve KPIs.
• Optimize CRM campaigns & newsletter based on performance and engagement data
• Communicate clearly to management level with the plans, status, challenges to meeting objectives.
• Monitor the rollout of a display campaign that drives new customer acquisition, and provide paid media reports with relative metrics.
• Review the attribution model requirement across all acquisition channels to understand the value of the channels in the user journey.

The Person
• Fluent in English and Chinese to professional level
• You have experience in digital marketing
• Ability and experienced work to implement strategic and conceptual thinking across editorial, content and campaigns is a definite plus
• You’ll be digitally experienced and understand the foundations of SEO, lead generation, and digital advertising